SERVICES
SEM + Paid Search
Drive visibility, attract qualified leads, and maximize ROI with strategic paid media.
Paid media can feel overwhelming. Algorithms shift, costs fluctuate, and platforms evolve daily. That’s why we stay ahead of the curve. From intelligent keyword planning and bidding strategies to high-converting landing pages and real-time performance insights, we build SEM programs designed to scale with your business—and evolve with your audience.
3.75x
average ROI for every $1 spent on Google Ads
(WordStream)
70%
of mobile searchers call businesses directly from Google Ads
(Google)
40%
of all clicks go to the top three SERP positions
(Search Engine Land)
68%
of all online experiences begin from a search engine
(AIOSEO)
Drive real business results with Lydon SEM + Paid Search
Capabilities & common deliverables
Paid search strategy and campaign management
Google Ads, Microsoft Ads, and Meta platform execution
Keyword research, audience segmentation, and geo-targeting
Landing page design, testing, and conversion optimization
Remarketing and lookalike audience campaigns
Technical SEO audits and on-page optimization
Content production and SEO copywriting
Meta tag, schema markup, and structured data setup
Page speed, mobile responsiveness, and crawlability improvements
AI-powered smart bidding and automation
KPI dashboard creation and campaign performance tracking
Google Analytics, Google Search Console, and conversion tracking setup
SEM + Paid Search powered by Semrush
As a Semrush agency partner, we leverage advanced data intelligence to fuel smarter campaign strategies, optimize SEO performance, and drive measurable results across paid and organic channels.
Platforms & partners
