IMPACT BY INDUSTRY

Healthcare Services


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Complex regulations, diverse audiences. The stakes are high and we make your message matter.

In healthcare, trust is everything—and communication is critical. Whether you’re delivering care, providing benefits, selling insurance or marketing life-saving prescription medication, your marketing must navigate a crowded, compliance-driven landscape while still gaining attention.

At Lydon, we help healthcare service organizations connect with stakeholders across the ecosystem, including insurance companies and brokers, benefits plan sponsors, medical providers, hospital systems, and pharma. From member engagement campaigns to agent enablement tools, we deliver strategy-driven solutions that improve understanding, support decision-making and drive measurable business outcomes.

Why healthcare organizations partner with Lydon

Deep industry fluency

From payers and providers to third-party administrators and tech platforms, we understand how to navigate the full healthcare continuum with tailored messaging.

Compliance-aware creative

We balance creative storytelling with regulatory sensitivity, ensuring all messaging is accurate, appropriate and effective.

Multi-audience alignment

Whether you're launching a new plan, rolling out a benefit update, or driving patient engagement, we help unify outreach across internal and external audiences.

Platform-driven performance

Our solutions aren’t one-offs—they’re built within scalable marketing platforms that evolve with your business and regulatory needs.

Speed and precision

We understand the importance of accuracy and urgency in healthcare communications. Our processes are built for speed, precision, and confidence under pressure.

    Client experience includes:

    DAS42 logo
    DAS42 logo
    DAS42 logo
    Ensono logo
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    USAble Life logo
    ZS logo

    72%

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    of healthcare consumers say they expect brands to personalize engagement and education based on their needs

    (Salesforce)

    55%

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    of consumers trust their healthcare plan despite overwhelming trust (90%) in their provider

    (Edelman Trust Barometer: Health)

    60%

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    of patients say confusing healthcare communications negatively impact their decision-making

    (Accenture Health)

    Cross-platform connections

    Some of the Lydon marketing platforms our healthcare services clients love to leverage when crafting their marketing plans include:

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    Agent + Partner Support

    Empower brokers and benefit advisors with co-branded materials, enrollment tools, and compliance-ready messaging that improves accuracy and engagement

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    Team Alignment + Training

    Equip internal teams with the resources, messaging and onboarding support needed to confidently represent your offerings across channels and campaigns

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    New Business Acquisition

    Customer Engagement + Adoption

    Increase member and patient understanding with targeted communications, onboarding journeys and omnichannel campaigns designed to build trust and prompt action

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    Thought Leadership

    Position your organization as a trusted voice in a regulated space with executive content, research-based storytelling, and value-added education strategies

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    Need a partner who understands the unique demands of healthcare marketing? Let’s talk.

    REQUEST A CONSULTATION