SERVICES
Research Reports
Turn insight into influence—and data into impact.
At Lydon, we combine methodological rigor with world-class creative to produce reports that are as compelling as they are credible—designed to engage, inform and spark dialogue with your most important audiences. We manage the entire process—from survey design and audience sourcing to data visualization and digital publication—ensuring your insights are timely, relevant, on-brand and built to stand out in inboxes, boardrooms and media headlines.
78%
of decision-makers say they trust research-based content more than any other form of branded material
(Edelman)
8x
increase in gated content conversions for companies that publish research reports
(Demand Gen Report)
47%
of buyers say thought leadership led them to discover and ultimately purchase from a challenger brand
(Edelman)
Make authority your marketing superpower
Original research is one of the most powerful tools in your marketing arsenal. Whether your goal is to influence a vertical, educate stakeholders, support sales, or land media coverage, we help you create standout reports that deliver lasting brand equity and real business results.
Capabilities & common deliverables
Topic framing, research strategy, and stakeholder input
Survey design, fielding, and audience segmentation
Data analysis, benchmarking, and insight synthesis
Copywriting for long-form, executive summaries, and campaign assets
Infographics, charts, and data visualizations
Interactive and digital report design (PDF, flipbook, microsite)
Pull quotes, key takeaways, and CTA snippets for reuse
Social media and email teaser assets
Landing pages, email nurture flows, and paid media support
Motion graphics and animated data storytelling
Webinar and presentation materials for thought leadership delivery
Content repurposing strategies and toolkits for sales/PR
CASE STUDY | RESEARCH REPORTS
Turning proprietary insights into industry-shaping conversations
To strengthen its position as a forward-thinking voice in the retirement and benefits space, Bank of America tapped Lydon to help bring a series of high-profile research reports to life.